What is Measuring Design?

A blog by Ian Black, on how to use data-driven design and behavioural science to grow DTC brands.

Based on my experiences working with every stage of company, from consulting with high-growth startups, to leading design in-house for billion-dollar brands Lululemon & Ledger.

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Mostly to boost my ego, but also to grow your knowledge. When you subscribe you get full access to the newsletter and every new post is sent directly to your email inbox so you don’t have to find this pesky URL link.